On Demand TV: what it is and how it works
Television on demand is a new way of understanding the television sector, in which content is made available at the request of viewers. The programs on air can also be viewed in live streaming, in some cases even with the possibility of interrupting live broadcasts, while others can be retrieved by users when they wish.
All this is made possible by new technologies and different devices that allow to overcome the contemporary diffusion and the lack of choice of contents. Rai Play and Mediaset Play are two examples of success.