Sky On Demand is the service that allows you to access the contents of the Sky world at any time thanks to modern decoders. It is in fact available free of charge for subscribers (for at least one year) in possession of the My Sky HD decoder and a broadband internet connection. It is therefore possible to choose what to watch and when within the title archives, without respecting the fixed schedules of the schedules, since the contents are always available and are also organized in collections.

 

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Advertising campaign on Sky On Demand

It is possible to purchase advertising on Sky On Demand that is shown to the user when launching the content of interest. In fact, before the delivery of the content, Sky shows advertising spots on the On Demand platform, which can be used both via decoder and mobile devices. The video spots can also be placed in the middle or after the content and are all clickable and traceable. So in this case the advertising follows the logic of web videos, not those of the TV table. The commercials are planned on ‘systems’ because the different programs are grouped by target affinity.

It is possible to plan different modules, more generic (random on linear channels or on the Sky Go library) or thematic, on a specific topic (for example TV series, or entertainment, etc.) or Top Event Sport, or even at target (channels linear to target Man / Woman).

To request a quote for advertising packages on Sky On Demand, Sky GoMediaset PlayRai Play or on other On Demand channels or platforms, you must fill out the form on the page.