On 20 and 21 February 2019, the Global Marketing & Digital Summit was held in Lazise (Verona), one of the main events for companies operating in the field of digital marketing dedicated to the business community of Marketing, Digital Communication and E-commerce. In fact, it is here that the experts of the sector meet to…
The Rai program’s PresaDiretta, conducted by Riccardo Iacona, in his report on Europe at the last vote explored the theme of “companies and Europe” by interviewing some entrepreneurs, real protagonists of the European market. Among these was Federico Spada, CEO and co-founder of Spada Media Group, who was thus able to answer some questions and…
CUSTOMER NEEDS G.P. CAR, official Peugeot dealership in Concorezzo since 1996, historical reference in the area with over 10 thousand customers, since 2013 has inaugurated a new web marketing strategy and requested an optimization activity on search engines for the new site, or SEO – Search Engine Optimization. SOLUTION MADE To increase the traffic to…
CUSTOMER NEEDS The Centrosarca shopping mall, an important commercial area between Milan and Sesto San Giovanni which is composed of Ipercoop, 80 shops, 14 restaurants and a Multiplex Skyline cinema, chose for its web marketing strategy to focus on increasing the base of prospects through digital advertising. SOLUTION IMPLEMENTED In order to expand the base of prospects, we…
CUSTOMER NEEDS Renord is one of the top three most important Italian dealers for the brands Renault, Dacia and Nissan. For over 40 years in the automotive market, Renord has decided to focus on increasing the base of prospects through the use of different web channels at local and national level. IMPLEMENTED SOLUTION In order to expand the customer base and traffic on the…
CUSTOMER NEEDS Renord, among the top three most important Italian dealers for the brands Renault, Dacia and Nissan, for over 40 years in the automotive market, has decided to activate a targeted marketing campaign to increase the prospects base, consolidating its presence on the web and increasing traffic on its website renord.com. SOLUTION IMPLEMENTED To increase traffic on Renord…
CLIENT NEEDS Starkey, American world leader company in producing hearing aids and 7 th corporate of the United States for income, launched in Italy a new strategy in B2C marketing with the opening of social media networks and decided to strenghten the brand awareness and increase its base of prospective consumers. IMPLEMENTED SOLUTION Start-up of new social media pages (Facebook and LinkedIn) with…
