Digital
Website creation: why to choose WordPress
WordPress is one of the most widely used CMS (content management system) in the world. The reason for this success
May 27, 2021
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Welcome to the Spada Media Group blog, where we delve into the world of marketing and advertising through a professional lens. In this space, we share experiences, trends and advanced strategies to guide professionals in the complex landscape of corporate communication.
Website creation: why to choose WordPress
WordPress is one of the most widely used CMS (content management system) in the world. The reason for this success
Spada Media Group for Grand Hotel Cadenabbia: brand “Restyling” to 4 stars
The Grand Hotel Cadenabbia, a renowned 4-star hotel overlooking Lake Como, chose to entrust Spada Media Group with the renewal
Have you ever heard of the Web Marketing Funnel, better known as the Web Marketing Funnel? It is a marketing
Clubhouse: the social that “puts its voice on it”
Born in the United States in April 2020, Clubhouse is a content-based App in which voice is the protagonist: exchanges
Interview with Lorenzo Spada on Pre/VISIONS by Lefac
Host of the latest Pre/VISIONS by Lefac newsletter. Lorenzo Spada, CCO & Co-Founder of Spada Media Group. Below is the
The Digital Divide and the digital purchasing process
We often hear about the Digital Divide when we address the topic of new technologies, but what do we refer
Real-Time Bidding: the new frontier of digital advertising
The term Programmatic Advertising refers to the macro-set of activities involving the use of platforms and software for the automated
White Hat SEO: how to get a good Google ranking by following the rules
While the term SEO has now become commonly used even among laypeople, White Hat SEO is still an exquisitely technical
Spada Media Group participates in Milan Digital Week 2021: toward an equitable and sustainable city
We can finally announce Spada Media Group‘s participation in Milan Digital Week 2021! In fact, the agency will be present
When branding gets a makeover: the Burger King case
The well-known U.S. fast food chain has decided, after more than two decades, to change its look and has made
Influencer Marketing: a new and disruptive way of communication, other than “passing fad”!
More and more today we hear about influencers, web celebrities, youtubers and tik tokers .Influencer marketing has climbed the ranks
SEO and Social Media: which strategy to follow?
SEO and Social Media: which strategy to follow? With the widespread dissemination of technology, web marketing techniques have become more
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