Kyocera

TV commercial for electronics industry company

Realization of TV commercials for company in the electronics industry, taking care of every step: from design to storyboard, from filming to editing, for effective and engaging communication.

FOOD ENERGY FOR ATHLETES

OPPORTUNITIES

To give a boost to the Brand Awareness of Kyocera Document Solutions, a supplier of multifunction systems, printers and technology partner for document solutions, through the planning of an integrated media campaign that also included a TV spot on the national network LA7.

CHALLENGE

Illustrate how, with smart multifunction systems and cloud-based document management solutions, hybrid work can be fostered: from home, office and away. This is the goal of the media campaign, and primarily the TV commercial, to be made for the client.

Solution

Spot design, directing choices, casting and location scouting, shooting, editing and post-production: these are the phases followed by the production for the realization of the TV spot, aired on LA7 and included within an integrated communication campaign that allowed the Brand to boost its Brand Awareness, increasing all campaign KPIs.

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