Naples Advertising Billboards

Billboards are a key tool for boosting a company's visibility, especially in an effervescent and culturally rich city like Naples. Carefully designed posters placed at key locations ensure wide brand exposure in key areas. Undertaking a billboard campaign in Naples means having the opportunity to quickly elevate brand awareness by capitalizing on the large daily flow of residents and tourists who flock to the city's streets.

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Why invest in signage in Naples?

Naples, with its dynamic urban fabric and priceless cultural heritage, is an outstanding choice for advertising campaigns through billboards. The city, known to be an important center of history, art and tourism, attracts a vibrant local population and a steady stream of visitors from around the world. This unique mix of residents and tourists creates an ideal context for large-scale advertising campaigns, making billboards an indispensable tool for reaching a wide and diverse audience.

In the lively context of Naples, where the streets are always bustling, billboards are a direct and effective means of capturing the attention of passersby, ensuring that the brand is not only seen but also memorized by potential customers.

Advertising formats for signage in Naples

Naples offers several options of billboard formats, distributed in circuits for extensive visibility throughout the city. Among the available options are:

- 100×140 or 140x200 cm signs.
- Mupi 120x180 cm, both backlit and digital.
- Vertical Banners of 80x250 cm, placed on street light poles.
- 6×3 posters placed in areas of high vehicular and pedestrian traffic.
- Maxi plants or maxi billboards for maximum visibility.
- LED screens in high-traffic areas.
- Installations on bridges and overpasses. - Street signs, available for both temporary and permanent postings.
- Banners and banners along the main roads.
- Banners for promotions and temporary events.

The minimum display period generally is 14 days, in line with the national billboard calendar. Digital facilities offer the possibility of shorter exposure periods due to their strategic location and high visibility. Multiple circuits are recommended to cover different areas of the city and maximize the frequency of contact.

How much does signage cost in Naples?

The cost of a billboard advertising campaign in Naples varies depending on the duration, season, number and type of installations chosen. A single sign, such as on a light pole, can start from an investment of a few hundred euros per month, up to €1,500 to €2,000 per year. For a circuit of 100 6x3 posters to provide optimal coverage of the city, the budget needed is around €15-20,000. Naples offers advantageous positions at competitive costs, and with the help of experienced agencies, it is possible to select the most effective solutions tailored to specific needs.

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