Radio Monte Carlo

Radio Monte Carlo advertisement

Followed by a high-profile target audience, Radio Monte Carlo is characterized by style and research, not just music. Among the areas covered by the radio station is definitely lifestyle, art, fashion, social life, but also sports and travel. Monica Sala, Davide Lentini and Stefano Andreoli lead Bonjour Bonjour every morning during the week; in the late afternoon, however, Take It Easy has more of an entertainment character; in the evening time slot, Monte Carlo Nights offers refined and original music, with also opportunities for live songs. Recently, Radio Monte Carlo TV was born, with a fine selection of songs and music videos accompanied by TgCom24's scrolling news. It can be found on Sky channel 716 and TivùSat channel 67.

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Listening to Radio Monte Carlo

Average day listening figures are equivalent to 1,465,000 radio listeners. On average, the audience is 56.2 percent male, while the target focus ranges from 35 to 64 years old although the largest percentage is between the ages of 55 and 64 (28 percent).

Source: Radio Editors' Table

Radio Monte Carlo programs

Radio Monte Carlo's (RMC) programming schedule maintains its characteristic balance of elegance and quality, offering a selection of sophisticated music, entertainment programs, and cultural information. Here are some of the main programs:

-MonteCarlo Nights: an iconic RMC program that accompanies the start of the day with fine music and cultural news, from 6:00 to 10:00.
-RMCIn The Music: a musical journey through the biggest international hits, from 10:00 to 12:00.
-TheMusic of RMC: a selection of the best music tracks of the moment, ideal for the afternoon, from 12:00 to 15:00.
-Suite102: A program dedicated to lounge, chillout and nu-jazz music, perfect for relaxing in the afternoon from 3 to 6 p.m.
-MonteCarlo Nights Story: an evening of great classic music, hosted by Nick The Nightfly, from 6 to 9 p.m.
-RMCGreat Artists: an evening program highlighting great artists and their works, from 9 to 11 p.m.

Cost of spot on Radio Monte Carlo

The cost of a commercial on Radio Monte Carlo can vary widely depending on several factors, including the length of the commercial, the time of year, the time of broadcast, and the location of the commercial within the schedule. Commercials aired during the most popular time slots, such as morning and evening, usually carry a higher cost than those aired during less popular time slots. At Spada Media Group, we strive to plan advertising campaigns on Radio Monte Carlo that cover a wide range of time slots and programs, ensuring wide coverage and a high listening frequency.

In addition to traditional commercials, Radio Monte Carlo also offers alternative advertising opportunities, such as quotes, sponsorships, and other customized solutions, with specific rates for both extratabillary and tabular activities. Costs can vary widely depending on promotion needs and marketing objectives

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