TOP Calcio 24 ranks as one of the leading regional TV stations in Lombardy, being the third local broadcaster in terms of daily contacts, with about 500,000 viewers, after Telelombardia and Antenna 3. Specializing in soccer coverage, TOP Calcio 24 is dedicated to the biggest clubs in the Italian league, including Inter, Juventus, AC Milan and Napoli. With programming that offers live updates, newscasts, talk shows, and breaking news, the channel has established itself as an editorial phenomenon, growing on all fronts (auditel, web, social) and becoming the most viewed free football TV in Italy.
The channel attracts a mostly male audience, with85% of viewers consisting of men, and 70% aged between 20 and 60. This specific target demographic makes it particularly attractive to companies targeting a young, sports-loving audience. TOP Calcio 24's programming, which includes more than thirty programs dedicated to soccer, including the popular QSVS, targets a passionate and informed audience, offering unique opportunities for engagement through advertising.
At Spada Media Group, we leverage the potential of TOP Football 24 to create effective and targeted advertising campaigns. Our experience and knowledge of the industry enable us to develop advertising strategies that strike directly at the hearts of soccer fans. We work with our clients to ensure that each campaign is not only visible, but also able to elicit emotion and engagement, aligning perfectly with the brand's values and goals.